Rick  Epple

Rick Epple

| CFP®, CeFT®

Aurochs Financial Group


Contact Me

Aurochs Financial Group is a fee-only wealth management firm serving clients in Minneapolis/St. Paul, MN area and Nationally


  • Fee-Only Financial Services
  • Comprehensive Financial Planning
  • Free Initial Consultation
  • Investment Management
  • Retirement Planning
  • Education Planning
  • Elder Care Issues
  • Estate Planning
  • Insurance Analysis
  • Charitable Giving and Trusts
  • Planning for Business Owners
  • Cash Flow and Budgeting


Visit Us

15600 Wayzata Blvd.
Suite 100
Wayzata, MN 55391

Fee-Only & Fiduciary

The National Association of Personal Financial Advisors (NAPFA) is the country's leading association of fee-only and fiduciary financial planners.

Rick Epple is a fee only wealth manager serving the Minneapolis/St Paul, MN areas.  Aurochs Financial Group specializes in providing objective financial planning to help clients build, manage, grow, and protect their assets through life's transitions. Rick Epple is a NAPFA-Registered Financial Advisor, a CERTIFIED FINANCIAL PLANNER™, and a CERTIFIED FINANCIAL TRANSTIONIST(R) Professional.

Rick is the founder and president of Aurochs Financial Group, a comprehensive fee-only financial planning and fiduciary firm in Wayzata, MN and serves clients nationally. He aims to help clients live the life they choose through the accumulation and conservation of their financial resources.


Having his client’s best interests at heart, Rick enjoys long-term relationships with his clients, ultimately to be there and see them achieve their most important objectives in line with their most important values. Based on a desire to provide the most thorough goal-oriented planning, Rick developed a proprietary system called The SMART Decision Process™. This investigative and planning tool allows for flexibility and diligence in achieving objectives throughout future life changes.


Rick first applied his detail-oriented, strategic mind to engineering, getting his BS in Engineering from Purdue University. Having been inspired by the results of his NAPFA (National Association of Personal Financial Advisors) advisor, he got his Certified Financial Planner® certification from the College for Financial Planning. He then followed a dream of owning his own business, and opened Aurochs Financial Group in 2002.


“One of the most important things I can do is to help families put a plan in place that is in line with their most important values,” says Rick.


Rick’s expertise is frequently sought by the media. He’s been interviewed numerous times as a subject matter expert by U.S. News & World Report, The Wall Street Journal, Fortune Magazine, Kiplinger’s Personal Finance, Money Magazine, The Washington Post, Smart Money Magazine, Parent’s Magazine, NAPFA Magazine, Advisors 4 Advisors, Investment News, Minneapolis Star, Northwest Dentistry Magazine, Dental Products Report Magazine and many others. Rick also contributed to the book "Just Give Me the Answer$: Expert Advisors Address Your Most Pressing Financial Questions." He was selected as one of the Best Financial Advisers For Dentists by Dental Practice Report Magazine for 2011, 2012, and 2013.


Rick delights in helping people and giving back to the community. He served on the Midwest Regional, National Board, and Ethics Committee for NAPFA, where he has also served as a MN Study Group Leader. Additionally, he is a School Board Member for his church, Our Lady of the Lake, and has served in other capacities there as well. 


A family man, Rick loves spending time with his wife, kids and friends. He’s works out regularly and enjoys travelling, volunteering and walking.



Certified Financial Planner (CFP®)

National Association of Personal Financial Advisors (NAPFA)

Past NAPFA MN Study Group Leader, Midwest Regional Board, National Board, Ethics Committee

Past FPA Career Development Director

Board Member – Our Lady of the Lake Catholic School

Wayzata Chamber of Commerce

Northern Dental Alliance – Co-Founder and leader


Office:  Wayzata, MN (Minneapolis).  Through our use of technology, we serve clients from all across the US.

You’d like to have enough wealth so you can live a life with no regrets–the life you’ve always dreamed about.

And yet, you know how overwhelming and confusing it can be. Which solutions are the right ones for you and your dreams? How can you be sure you’ll be in the right position for life’s changes?

Let’s plan for it. Because so much is possible with a strategic, consistently implemented plan, we’ve created a proprietary method called The Smart Decision ProcessTM. This method ensures nothing is overlooked while creating a dynamic model for making smart decisions based on your most important objectives and values. Simply put, it allows for flexibility and diligence in achieving your goals throughout the planned and unexpected developments in your life.

Additionally, you’d like the kind of financial advisor whose integrity and character would be good enough for his or her own mother. As a comprehensive fee-only financial planning and fiduciary firm, we do not have ties to other financial institutions, and you pay us no commissions. We’ve found this to be the perfect way to act in your best interests.

We’re here for the long-term with you. Ultimately, to be there to see you living that life of your dreams.

We’re planning your success.