Sullivan & Serwitz
Fee-Only financial planner located in Los Altos, CA, serving clients locally and across the country
Today, Sullivan & Serwitz consists of a mature practice that provides highly personalized financial advice and investment management services to it's small, but long-tenured clientele. We generally seek to serve clients with porfolios starting at $3,000,000, which can be accomodated with a mix of family trust and retirement plan accounts.
In 1978, Bob graduated from business school with a vision: to provide objective and comprehensive financial counseling services. His goal was to educate clients so they could make informed decisions and act in their own best interests. Unfortunately, the career opportunities provided by many “financial institutions” had a product-focused agenda so Bob rejected the culture in favor of joining a small independent firm.
In 1989, Bob joined with Marshall Serwitz to establish Sullivan & Serwitz as an independent financial advisory firm that has evolved into a Multi-Family Office. Their vision is to provide a diverse and complex range of investment and financial services that affluent families require to facilitate the accumulation, growth, preservation and transition of assets among generations.
Robert Sullivan is a Member of the National Association of Personal Financial Advisors
The National Association of Personal Financial Advisors (NAPFA) is the country’s leading professional association of Fee-Only financial advisors - highly trained professionals who are committed to working in the best interests of those they serve.
NAPFA members live by three important values:
- To be the beacon for independent, objective financial advice for individuals and families.
- To be the champion of financial services delivered in the public interest.
- To be the standard bearer for the emerging profession of financial planning
Serving a broad cross section of affluent families, our practice is small by design. Because our overriding responsibility is to those who have already entrusted their financial resources to our care, we willingly forgo growth opportunities that may detract from our ability to serve our existing clientele. Careful client selection is an important element of our controlled growth objective of only six new clients each year. We never expect to be among the biggest firms, but our intention to be among the best is not subject to compromise. A complimentary introductory meeting is offered to all prospective clients meeting our minimum investment of $3,000,000.
As a fee-only firm, we do not derive any revenue from the sale of products. To best serve the diverse needs of our clients, we offer a variety of fee options. For a complete description of our various fee alternatives, please click here to view our disclosure document, ADV - Part II.
Fee-Only, Fiduciary, Independent: Three Important Criteria to Consider When Choosing a Financial Advisor.
- Comprehensive Financial Planning
- Retirement Income Planning
- Investment Management
- College Education Planning
- Tax Planning
- Retirees and Near Retirees
- Growing Families
- Business Owners and Executives
- Sudden Money Situations
- Novice Investors
- In-Office Meetings
- Virtual Meetings
- Clearly Defined Fees
- No Product Sales
- Complimentary Initial Consultation
Professional Designations & Affiliations
Robert Sullivan is a NAPFA-Registered Financial Advisor
The National Association of Personal Financial Advisors (NAPFA) is the country’s leading professional association of Fee-Only financial advisors—highly trained professionals who are committed to working in the best interests of those they serve.
Robert Sullivan is a CERTIFIED FINANCIAL PLANNER™ Professional - Click for Verification
CFP® professionals are held to strict ethical standards to ensure financial planning recommendations are in your best interest. What’s more, a CFP® professional must acquire several years of experience related to delivering financial planning services to clients and pass the comprehensive CFP® Certification Exam before they can use the CFP® designation.
Robert Sullivan is a member of The Financial Planning Association® (FPA®)
FPA® is the largest membership organization for CFP® professionals in the U.S. and supports high standards of professional competence, ethical conduct, and clear, complete disclosure when serving clients.
Contact Robert Sullivan
779 Altos Oaks Drive
Los Altos, CA 94024