Joyce Streithorst
CFP®, MSFS, CDFA®
Frisch Financial Group, Inc.
Partner and Chief Compliance Officer
Joyce Streithorst
CFP®, MSFS, CDFA®
Frisch Financial Group, Inc.
Partner and Chief Compliance Officer
As a fee-only financial planner, my focus is to offer unbiased financial advice to help you achieve your life goals. - Joyce Streithorst, CFP®, MSFS, CDFA®
Fee Only Financial Planner Located in New York City, Melville, NY, White Plains, NY, and Tampa, FL serving Clients Nationwide

Joyce Streithorst is a Melville, NY fee-only financial planner. Frisch Financial Group, Inc. provides comprehensive and objective financial planning and investment management to help senior executives, business owners, families and ESG investors organize, grow and protect their assets through life’s transitions. As a fee-only, fiduciary, and independent financial advisor, Joyce Streithorst is never paid a commission of any kind, and has a legal obligation to provide unbiased and trustworthy financial advice.
Joyce Streithorst specializes in financial planning and tax planning strategies. She has 20 years of experience as a financial planner and money manager. Joyce works with clients to address their financial planning needs and help them reach their goals.
Services include cash flow analysis, retirement, divorce, and estate and tax planning strategies. Joyce joined the firm in 2004.
Joyce Streithorst is a Member of the National Association of Personal Financial Advisors

The National Association of Personal Financial Advisors (NAPFA) is a leading professional association of Fee-Only financial advisors - highly trained professionals who are committed to working in the best interests of those they serve.
NAPFA members live by three important values:
- To be the beacon for independent, objective financial advice for individuals and families.
- To be the champion of financial services delivered in the public interest.
- To be the standard bearer for the emerging profession of financial planning.
With so many people calling themselves “financial advisors” and the different ways in which they get compensated (commissions on what they sell or fee-only), it’s difficult to know where to turn.
You need the assurance that the financial firm you choose shares your values, understands your goals and is always on your side. You will find that partner in FRISCH FINANCIAL GROUP, INC. We will clarify, organize and consolidate multiple financial instruments and strategies to create a unified “big picture” that accommodates your needs and your goals. We strongly believe that independent, fee-only financial advisors provide the best solution for those seeking in-depth professional guidance. It comes from our long-standing philosophy of ethical, conflict-free service and placing your needs first.
We are also proud to have been accepted by TD Ameritrade Institutional Services to participate in their ‘AdvisorDirect’ referral program of independent financial advisors.
FRISCH FINANCIAL GROUP, INC. provides two core services: fee-only financial planning and investment management. Financial planning can include investment planning, executive compensation (e.g. stock options), retirement planning, estate planning, insurance analysis, tax advice, and cash flow planning. Investment management is the ongoing management of your investment portfolio including the development and implementation of a disciplined investment strategy. Your risk tolerance and the tax ramifications of the investments are always taken into consideration.
You are invited to meet with us at our offices conveniently located in Manhattan, Melville, Long Island, White Plains, NY, or Tampa, FL. Learn about who we are, the services we offer, the personal relationships we build, the financial philosophy and investment strategies we follow, and, most important, the successful results we have provided our clients. Allow us to earn your trust, offer you value and inspire your financial confidence.
Fee-Only, Fiduciary, Independent: Three Important Criteria to Consider When Choosing a Financial Advisor.
Specialties
- Comprehensive Financial Planning
- Investment Management
- Tax Planning
- Divorce Financial Planning
- ESG Investing (Green & Socially Responsible)
Ideal Clients
- Retirees and Near Retirees
- Sudden Money Situations
- Widows and Widowers
- Divorcees and Pre-Divorcees
- Women
Working Together
- In-Office Meetings
- Virtual Meetings
- Clearly Defined Fees
- No Product Sales
- Complimentary Initial Consultation
Professional Designations & Affiliations
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Joyce Streithorst is a NAPFA-Registered Financial Advisor
The National Association of Personal Financial Advisors (NAPFA) is a leading professional association of Fee-Only financial advisors—highly trained professionals who are committed to working in the best interests of those they serve.
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Joyce Streithorst is a CERTIFIED FINANCIAL PLANNER™ Professional - Click for Verification
CFP® professionals are held to strict ethical standards to ensure financial planning recommendations are in your best interest. What’s more, a CFP® professional must acquire several years of experience related to delivering financial planning services to clients and pass the comprehensive CFP® Certification Exam before they can use the CFP® designation.
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Joyce Streithorst is a member of The Financial Planning Association® (FPA®)
FPA® is the largest membership organization for CFP® professionals in the U.S. and supports high standards of professional competence, ethical conduct, and clear, complete disclosure when serving clients.
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Joyce Streithorst is a Certified Divorce Financial Analyst® (CDFA®)
A CDFA® professional is a financial professional skilled at analyzing data and providing expertise on the financial issues of divorce. The role of the CDFA® professional is to assist the client and his or her attorney to understand how the decisions he or she makes today will impact the client’s financial future. A CDFA® can take on many roles in the divorce process: Financial Expertise and Strategy, Data Collection and Analysis, Expert Presenter and Litigation Support. In some cases, CDFA® professionals are called upon to act as expert witnesses in court or in mediation proceedings.
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Joyce Streithorst Named Best-In-State Wealth Advisors 2021 and America's Top Women Advisors 2021 by Forbes
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Joyce Streithorst Serves as Director of Advocacy & Symposium Co-Chair for the Financial Planning Association
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Joyce Streithorst is a Presenter at the 2021 Accounting and Tax Symposium
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Joyce Streithorst is Quoted in Benzinga: "Forbes Names Joyce A. Streithorst, CFP®, MSFS, CDFA to 2020 Best-in-State Wealth Advisor – New York"
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Joyce Streithorst Awarded Crains New York Notable Women in Financial Advice in New York City
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Working Mother Magazine names Joyce Streithorst a Top Wealth Advisor Mom for Third Consecutive Year
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Joyce Streithorst is Quoted on MSN Money: "38 ways to avoid lifestyle inflation"
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Joyce Streithorst is Quoted in MarketWatch: "I’m 60, my spouse is 45 — can I retire if our expenses are $12,000 a month?"
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Joyce Streithorst is Quoted in US News and World Report: "Don't Forget These Year-End Retirement Planning Tips"
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Joyce Streithorst is a Speaker at The CPA as Financial Planner Conference Hosted by the Foundation for Accounting Education
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Joyce Streithorst is Quoted on Family Legal Advocay Group Blog: "When it comes to divorce, not all assets are equal"
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Joyce Streithorst is Quoted on Fairy God Boss: "6 Signs You Have an Unhealthy Relationship With Money"
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Joyce Streithorst is Quoted on Programming Insider: "Things That the Person Who Won the Lottery Must Do"
Contact Joyce Streithorst
Office Locations:
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445 Broad Hollow Road
Suite 215
Melville, NY 11747 -
2202 N. West Shore Blvd
Suite 200
Tampa, FL 33607 -
777 Westchester Avenue
Suite 101
White Plains, NY 10604 -
1140 Avenue of the Americas
9th Floor
New York, NY 10036