Peter Melsness


Superior Financial, LLC

Founder and Pricipal

Peter Melsness


Superior Financial, LLC

Founder and Pricipal

As a fee-only financial planner, my focus is to offer unbiased financial advice to help you achieve your life goals. - Peter Melsness, CFP®

507-316-0160 ext. 2

CERTIFIED FINANCIAL PLANNER™ Professional and Fee-Only financial advisor serving clients in Rochester, MN and virtually across the country.

Peter Melsness is a Rochester, MN fee-only financial planner. Superior Financial, LLC provides comprehensive and objective financial planning to help clients organize, grow and protect their assets through life’s transitions. As a fee-only, fiduciary, and independent financial advisor, Peter Melsness is never paid a commission of any kind, and has a legal obligation to provide unbiased and trustworthy financial advice.

Peter Melsness is founder and principal owner of Superior Financial a registered investment adviser firm. Peter is a NAPFA Registered Financial Advisor and CERTIFIED FINANCIAL PLANNER™ having received the CFP® designation in 2010.

Even while holding various positions in the public and private sectors for well over a decade, I always had more than a casual interest in personal finance. It wasn’t until 2006 when I decided to jump into the field professionally. In 2008, after obtaining valuable experience working as a financial advisor at Thrivent Financial and armed with my newly minted CERTIFIED FINANCIAL PLANNER™ designation, I decided to open my own FEE-ONLY financial planning firm.

Superior Financial was launched under the belief that it is possible to provide high quality, financial planning and investment advice at a reasonable cost and without the glaring conflicts of interest present with most advisor-client relationships. I am especially privileged to help ordinary people achieve their most important life goals and I am honored by the trust my clients put in me.

A native of Mound, Minnesota, I am married to my wife, Sarah where we are busy raising our four children. Away from work, I spend much of my time with family and friends.  I enjoy an active lifestyle including, biking, hiking and traveling. I take an active role in my church, Rochester community and in my children’s schools and continually strive to live out my personal financial mantra:

  • Live Healthy.
  • Give Generously.
  • Protect you and your loved ones.
  • Save early and often.
  • Spend the rest to enjoy life!


  • Bachelor of Science, Valparaiso University, Valparaiso, IN
  • Masters of Science, Michigan State University, East Lansing, MI
  • Certificate in Financial Planning, College for Financial Planning, Denver, CO

Peter Melsness is a Member of the National Association of Personal Financial Advisors

The National Association of Personal Financial Advisors (NAPFA) is a leading professional association of Fee-Only financial advisors - highly trained professionals who are committed to working in the best interests of those they serve.

NAPFA members live by three important values:

  • To be the beacon for independent, objective financial advice for individuals and families.
  • To be the champion of financial services delivered in the public interest.
  • To be the standard bearer for the emerging profession of financial planning.

If you are looking for independent, objective financial planning and advice, without conflicts of interest, you have come to the right place. We do not sell investments or insurance. Instead, we provide ongoing financial planning and investment advice as we help our clients clarify and then work towards achieving their most important life goals.

As you will see, this is a different type of financial services firm and we think you will find our philosophy and vision to be both refreshing and compelling.

About Superior Financial
Peter Melsness CFP® is founder and principal owner of Superior Financial which was launched in 2008. Located in Rochester and Blooming Prairie, MN we also serve clients in the greater Twin Cities metro area and enjoy working virtually with clients across the USA.

As independent, Fee-Only advisors, we do not accept commissions of any kind and feel this is the most objective way to provide financial advice.

We work with clients on a Fiduciary basis, meaning our only loyalty is to our clients – not a brokerage firm, mutual fund company or insurance company. We feel this is the best way to provide financial advice.

Fee-Only, Fiduciary, Independent: Three Important Criteria to Consider When Choosing a Financial Advisor.


  • Comprehensive Financial Planning
  • Retirement Income Planning
  • Investment Management
  • College Education Planning
  • Tax Planning

Ideal Clients

  • Retirees and Near Retirees
  • Growing Families
  • Business Owners and Executives
  • Sudden Money Situations
  • Novice Investors

Working Together

  • In-Office Meetings
  • Virtual Meetings
  • Clearly Defined Fees
  • No Product Sales
  • Complimentary Initial Consultation

Professional Designations & Affiliations

  • National Association of Personal Financial Advisors (NAPFA)
    Peter Melsness is a NAPFA-Registered Financial Advisor

    The National Association of Personal Financial Advisors (NAPFA) is a leading professional association of Fee-Only financial advisors—highly trained professionals who are committed to working in the best interests of those they serve.

  • Certified Financial Planner (CFP)
    Peter Melsness is a CERTIFIED FINANCIAL PLANNER™ Professional - Click for Verification

    CFP® professionals are held to strict ethical standards to ensure financial planning recommendations are in your best interest. What’s more, a CFP® professional must acquire several years of experience related to delivering financial planning services to clients and pass the comprehensive CFP® Certification Exam before they can use the CFP® designation.

Contact Peter Melsness

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Office Locations:

  • 3428 Lakeridge Place NW
    Suite 115
    Rochester, MN 55901

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