Rick Bell
CLU®
Planning Capital Management
Founding Partner, Senior Financial Planner
Rick Bell
CLU®
Planning Capital Management
Founding Partner, Senior Financial Planner
We’re here to serve clients as a fiduciary, and to manage and oversee all the client’s assets—without the boundaries of an overriding organization trying to limit clients to asset minimums. This allows us to color outside the lines, so to speak, and be more creative with our planning. - Rick Bell, CLU®
Fee-Only financial planner located in Philadelphia, PA, serving clients locally and across the country

Rck Bell is a Philadelphia, PA fee-only financial advisor serving clients locally and across the country. Planning Capital Management provides comprehensive financial planning, portfolio management, and small business retirement plans to help individuals, busy families, corporate executives and business owners organize, grow and protect their assets through life’s transitions. As a fee-only, fiduciary, and independent financial advisor, Rck Bell is never paid a commission of any kind, and has a legal obligation to provide unbiased and trustworthy financial advice.
Rick Bell is a Senior Financial Planner and the Founding Partner of Planning Capital Management. Drawing from his experience as a Financial Advisor, he developed the organization specifically to provide no boundary wealth management strategies to meet its client’s goals.
With a mission of bringing together some of the finest talent in the industry, each having unique qualities in the areas finance working together to provide our clients with the depth of knowledge and the personal high quality service needed to accomplish their goals.
Rick’s experience came from working with a National Brokerage firm where he provided investment strategies and asset management solutions to high-net-worth private clients, institutions and non-profit foundations. Later he joined an independent firm where he helped to develop this, predominately insurance and estate planning, boutique into a wealth management firm.
As a believer in an informed clientele, Mr. Bell has presented in depth educational programs about various aspects of finance, such as Manager Selection and The Need for Investment Policy, Effective Asset Allocation, Tax Act Effects, Philanthropic Estate Planning, and other related topics to clients, local certified public accountants, area business people and foundations.
Rick majored in Finance and Economics and has completed the Certified Financial Planning program at the College of Financial Planning. He is a former member of the Board of Trustees of the Cherry Hill Regional Chamber of Commerce and Previous Chairman of the Ambassadors Club, Cherry Hill Education Foundation, and the Cherry Hill Planning Board. Rick has also been a member of the Citizen’s Advisory Board, Economic Development Advisory Committee and a Trustee of the Camden County Work Force Investment Board.
Currently, Rick is an active member of the Burlington County College Foundation board of trustees as Treasurer and with his family very active with South Jersey Juvenile Diabetes Research Foundation (JDRF) where his wife Donna serves on the board of trustees the National Foundation for Celiac Awareness (NFCA).
In addition to his passion for economics and wealth management, his greater passion remains with his wife Donna and four children, Ashley, Janey, Riley and Evey in Cherry Hill, New Jersey.
Rick Bell is a Member of the National Association of Personal Financial Advisors

The National Association of Personal Financial Advisors (NAPFA) is a leading professional association of Fee-Only financial advisors - highly trained professionals who are committed to working in the best interests of those they serve.
NAPFA members live by three important values:
- To be the beacon for independent, objective financial advice for individuals and families.
- To be the champion of financial services delivered in the public interest.
- To be the standard bearer for the emerging profession of financial planning.
Our mission is to create meaningful and lasting personal relationships that serve as the foundation for your financial planning. Our approach is deeply rooted in valuing independent financial thinking and predictable cash-flow modeling. Driven by our passion to help you realize a purposeful path forward, every question and detail matters when you work with us.
Fee-Only, Fiduciary, Independent: Three Important Criteria to Consider When Choosing a Financial Advisor.
Specialties
- Comprehensive Financial Planning
- Retirement Income Planning
- Investment Management
- College Education Planning
- Tax Planning
Ideal Clients
- Retirees and Near Retirees
- Growing Families
- Business Owners and Executives
- Sudden Money Situations
- Novice Investors
Working Together
- In-Office Meetings
- Virtual Meetings
- Clearly Defined Fees
- No Product Sales
- Complimentary Initial Consultation
Professional Designations & Affiliations
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Rick Bell is a NAPFA Associate
The National Association of Personal Financial Advisors (NAPFA) is a leading professional association of Fee-Only financial advisors—highly trained professionals who are committed to working in the best interests of those they serve.
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Rick Bell is a Chartered Life Underwriter® (CLU®)
A Chartered Life Underwriter® (CLU®) is a professional designation for individuals specializing in life insurance and estate planning. Individuals must complete five core courses and three elective courses, and successfully pass all eight two-hour, 100-question examinations in order to receive the CLU® designation.
Contact Rick Bell
Office Locations:
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1515 Market Street
Suite 1200
Philadelphia, PA 19102 -
7540 Windsor Drive
Suite 201
Allentown, PA 18195